Friday, October 15, 2010

Social networks

Lucas is trying to find suitable networks and services for marketing his eco-idea and future products. He has heard a lot about social networks but has only been involved in them as a private person. The main thing he knew is that one thing in social media, such as link or hint, can lead to totally different topic. This way it is very time consuming.

Thanks to his good friend in the IT business, he got an introduction to what social networks are, the difference between some of them and are how they can be utilized for marketing purposes. He found out that on most networks, the creation of a presence is easy, as all you need to do is register yourself. But getting people to know and find you is not an easy thing. You need to know the tools, how they work, what their purpose is and what kind of messages you can get out there using them. 

Getting your own message heard in the noise is not easy and that is why he was recommended to use a combination of services to get his own message out to public. Lucas wondered should the main focus be on social media or would it just steal his time and energy. All the big gurus nowadays are speaking highly of it, so maybe it is worth to try.

No comments:

Post a Comment